VINNI has launched a category for consumers who enjoy wine but with a little less alcohol and a more fizz.
Marking the start of what the brand hopes will be a new trend, VINNI is a wine-based sparkling drink made from Moscato grapes harvested in the cooler climate regions of New South Wales Australia.
This new drink from wine makers Australian Vintage is presented in a 568ml glass crown seal bottle and designed to attract a new and younger audience to the wine category.
Taking its design cues from the beer and cider categories VINNI is meant to be served as a long drink over ice for those people who like wine but who are looking for a longer, less alcoholic drink.
VINNI is available now in major retailers at an RRP of £3.49.