BONDS CONFECTIONERY UNVEILS TWO NEW PRODUCTS

September 28th, 2012

Following the success of its first range of character sweets Bonds Confectionery has introduced two new products Horatio Hog and Horatio & Friends.

Horatio Hog strawberry flavoured gums come in a 70g bag and retail at 49p, while the larger mixed flavour Horatio & Friends 150g bag, is priced at 99p.

Both products are now available to retailers across the UK.

The strawberry flavoured Horatio Hog and mixed fruit Horatio & Friends have been designed to appeal to a wide audience, from children to adults with their fun characters and flavours including cherry, orange and peach.

The packaging design has been designed to reflect this ethos, using soft touch bags and bright colours to make the product appealing and create high visual on shelf display whether it is displayed on retailer hooks or in Bonds Confectionery’s shelf ready packaging.

To further add to its appeal, the Horatio Hog recipe contains natural colours and uses natural flavourings, an approach which is popular with consumers.

Horatio Hog comes in 20 x 49p SRP’s and Horatio & Friends 12 x 99p SRP’s.

As an added incentive to retailers, Bonds Confectionery is currently offering a “mix and match” deal – anyone who buys 16 cases of Horatio Hog & Friends or Miss Penny Penguin & Friends an additional four cases free of charge.