Anchor butter is to be produced in the UK for the first time.
The announcement comes as brand owner Arla migrates production from New Zealand.
Rumours of a move were published by The Grocer back in February 2011.
Initially, only Anchor block butter will be produced in the UK at the Westbury site Arla owns a stake alongside First Milk and Milk Link.
But Arla has revealed plans to eventually fully migrate production of the full Anchor range.
Anchor products are currently shipped over from New Zealand, where it is produced by dairy giant Fonterra.
Supply chain director Lars Dalsgaard said:
“It is a further example of Arla’s commitment to the UK as we have created a home for more British cream and are adding value to it.”
UK-produced 250g packs of Anchor block butter will go into stores from next week.
Arla has been supplying retail own label block butter through Westbury since last August.