Arniston Bay has announced the launch of Arniston Bay Light.
Boasting the same flavour, the Light range is 5.5% alcohol volume and has 30% less calories than Arniston Bay still wines.
Research has shown that 50% of consumers would potentially buy lower alcohol wine, but are unsure of the taste, and Arniston Bay Light is offering three new varieties of ‘lighter’ wine.
Whether it’s a Rosé style, white or a red that consumers enjoy, Arniston Bay Light gives these choices in a lower-calorie, lower-alcohol drink.2
Arniston Bay Light White has tropical fruit flavours, while Arniston Bay Light Rosé is a blend with sweet berry and strawberry aromas and Arniston Bay Light Red shows red fruit flavours.
All are designed to be paired with a variety of summertime foods.
Arniston Bay Light is available at ASDA stores nationwide and is now on offer for 3 bottles for £10.