NESTLE CONFECTIONARY UNVEILS SMALLER TREATS RANGE
Nestlé Confectionery is to launch a range of smaller treats from its family brands Smarties, Rowntree’s, Milkybar and Animal Bar.
The range of four products will be available from 16 July and is designed for mums looking to buy smaller treats for children aged 4 to 11 years.
First in the range is new Smarties Finger Puppets (RRP 25p); a foil pack full of mini Smarties.
Kids can tear off the end of the pack, eat the sweets and then play with the finger puppet characters.
There are 10 different animal characters to collect.
Next up from Rowntree’s is the new Rowntree’s Jelly Aliens (RRP 20p).
Each pack contains one big, soft jelly alien sweet.
There are 10 aliens to try and each has two different fruity flavours running through it.
From Milkybar there is the white chocolate Milkybar Kid (RRP 20p).
This is a new fun shaped character mould, which will replace the current Milkybar small product.
Finally there is Animal Bar(RRP 25p).
Animal Bar performs well in a multipack and has a very loyal following.
It gives the range a milk chocolate offering with the fun factor through the animal moulds and interactive packaging with puzzles inside the wrappers.
The ‘smaller treats’ range has been designed to appeal to kids and parents alike.
Each contains no artificial colours, flavours or preservatives and comes in a small portion.
