Maynard House Orchards, Suffolk apple juice producers, has launched nationally, offering its range exclusively to the hospitality industry, including fine dining restaurants, hotels, pubs, bars and other food service outlets.
Maynard House Orchards began apple juice production in 2007 for a local market which has seen a significant growth of around 145% y.o.y. over the last three years.
Responding to increased demand, the company invested £140,000 over two years into the construction of an innovative farm-based production hall.
This offers a purpose-built facility with a 2,500 Sqft production area and a cold storage capacity of up to 300 tonnes of apples.
Since the completion of the building in September 2009, Maynard House Orchards has seen an increase in its overall turnover of 72%, in apple juice sales alone.
The new hall has been designed to honour the traditional juice-making process and ensure that consistency and depth of flavour is maintained.
The company has also recently achieved SALSA (Safe and Local Supplier Approval) certification.
SALSA is a DEFRA, BRC and Food Standards Agency approved recognition, which assures hospitality and food service buyers that they are investing in a product that has been created in a safe and legal environment.
The range of juices are made from apple varieties including; Cox’s Orange Pippin, Bramley, Egremont Russet and Discovery.
Using hand-selected fruits, which are picked and pressed only when ripe is blended, bottled in glass (on site), and pasteurised.
The Maynard House Orchards apple juice range includes a number of blended apple varieties including:
• Maynard House Orchards Cox and Bramley – 240ml & 1 litre
• Maynard House Orchards Russet – 1 litre
• Maynard House Orchards Discovery – 1 litre
The range has picked an orchard of awards from the National Fruit Show, including six first prizes in the last ten years.
Clive Williamson, Managing Director of Maynard House Orchards, said:
“The natural, crisp refreshing flavours of Maynard House Orchards apple juice range is attributed to the painstakingly careful juice-making process which sees the fruit through from branch to bottle.
“Our premium apple juice has been very positively received by outlets and consumers alike and we are very excited to be launching the range nationally.”
For more information on the new product launch click here to visit the website.