LUCKY’S LAUNCHES POP-UP CHOCOLATE SHOP AT HARVEY NICHOLS

April 18th, 2011

 

Launching this week as part of the Taste Lab series of pop ups, Lucky’s will be creating a chocolate shop Wonderland garden on Harvey Nichol’s Fifth Floor from 11th – 30th April 2011.

Lucky’s range of chocolate enrobed cakes and filled Easter eggs will be available for customers to taste and purchase at the pop up shop.

The chocolate brands creative team have transformed the area into what they are describing as a ‘dream-like Alice in Wonderland themed garden’, hoping to entice consumers and provide them with a unique buying experience.

The shop’s theme has been allocated to give visitors a reason to believe the Lucky’s products are unique and, through store design and extravagant packaging, the consumer is provided with more than just the product they are purchasing.

Lucky’s chocolate shop will retail all of their current product range, their chocolate enrobed cakes and their latest launch, a Humpty Dumpty easter egg.

Their complete product range compromises;

•The Mad Hatter Bar collection of chocolate enrobed cakes including; Fruity Rhapsody, a cranberry brownie in dark chocolate, Mocha Madness, an

Lucky's new pop up shop has an Alice in Wonderland theme

espresso infused brownie covered with white chocolate and Chunky Nutter, a dark brownie with white chocolate and pecan chunks in milk chocolate.

• The Honey Time collection of chocolate enrobed cakes including; Fancy Fudge, a milk caramel filled honey cake in dark chocolate, Nutty Delay, nutella filled honey cake in white chocolate and Sour Kick, an apricot in bourbon filled cake in milk chocolate.

• Inspired by one of Wonderland’s favourite characters, the Humpty Dumpty easter eggs are eggs with filled shells containing a layer of filling. This collection consists of three flavours; dark chocolate with milk caramel, milk chocolate with vanilla & chestnut puree and white chocolate with pumpkin & coconut.

All of Lucky’s chocolate creations are handmade with natural ingredients including Grand Cru Valrhona chocolate from France.

For more information click here to visit the website.