HOLDSWORTH CHOCOLATES UNVEILS NEW FRUIT TWIST EGG FOR EASTER

April 4th, 2011

 

Holdsworth Chocolates launches its latest range of fruit twist eggs for Easter 2011.

Each strawberry-flavoured chocolate egg contains an assortment of Holdsworth’s individual handmade – not just hand-finished – chocolates.

Midnight Truffle, Fresh Milk Truffle and Clotted Cream Truffles will be found inside the 350g eggs.

The new Strawberry Chocolate Egg comes packaged in a clear box allowing consumers to see the design of the egg inside, which is half brown and half pink with contrasting pink and brown chocolate spots.

 

Holdsworth's new Strawberry Chocolate Egg and truffles

The box is also decorated with a pink bow to appeal as a gift product, aimed at female buyers or receivers.

 

The new egg, which has a recommended retail price of £14.95, have been designed to complement Holdsworth’s existing milk, plain and white chocolate eggs, chicks, ducks and bunnies.

By launching a fruit flavour, Holdsworths aims to draw a new crowd of shoppers to the brand as well exciting current consumers by diversifying the flavours on offer.

Creative director Genevieve Holdsworth said: “Our whole ethos is to create a delicate mix of flavours to give new and exciting tastes and textural delights.

“You can taste the real fruit in our chocolate eggs and nothing can beat biting into each of the exquisite, individual chocolates inside.”

Over the past three years their chocolatiers have won a string of golds in the Great Taste Awards organised by the Guild of Fine Food.

 

Based in Bakewell, Holdsworth Chocolates has been producing chocolates since 1988.

 

Stockists for Holdsworth include Harrods, Selfridges and Waitrose.

For more information on Holdsworth and to see the entire range of products click here to visit the website.

Related posts:

  1. DIVINE UNVEILS NEW EASTER RANGE
  2. CHOCOCO ANNOUNCES ITS CHRISTMAS RANGE OF CHOCOLATES
  3. TESCO STOCKS EASTER EGGS ON BOXING DAY
  4. DIVINE CHOCOLATES LAUNCH FAIRTRADE EASTER PRODUCTS
  5. DIVINE ANNOUNCES VALENTINES CHOCOLATE RANGE
  6. Easter is associated with ‘chocolate not religion’
  7. PRESTAT LAUNCHES NEW GIANT JEWEL BOX
  8. CADBURY UNVEILS NEW CONFECTIONARY BOXES