WILD OFFERS FOOD INDUSTRY SUNWIN STEVIA NATURAL SWEETENERS
WILD is now offering the industry Sunwin stevia — top-quality natural stevia sweeteners thanks to WILD’s “Taste Modification Technology.”
WILD Flavors, Inc. has invested in stevia manufacturer Sunwin International, which allows WILD to monitor the entire production process and thus guarantee the quality of the sweetener.
Sunwin stevia gives manufacturers turnkey solutions featuring natural stevia from a single source, and it enables them to develop low-sugar or zero-calorie foods and beverages so they can launch their products which contain stevia quickly
as soon as the anticipated EU approval is final.
Interest in stevia — a natural, zero-calorie sweetener — is growing both in the industry and among consumers in Europe, due in part to the statement issued by the European Food Safety Authority (EFSA) on April 14, 2010.
The statement said that stevia sweeteners with a steviol glycoside content of at least 95% were deemed to be safe for use in foods.
Peter Naylor, WILD’s Director of Strategic Business Development says:
“Early on, we expected a positive EFSA opinion saying that stevia is a safe ingredient in food, and correspondingly we put all of our efforts into developing our stevia portfolio”
WILD utilizes its “Taste Modification Technology” to enhance premium-quality stevia extracts; this combined approach
permits the company to be among the first to offer turnkey solutions for a wide range of stevia-sweetened foods such as beverages, confectionery and baked goods.
WILD Flavors, Inc.’s stake in Sunwin International gives WILD clear-cut advantages.
Peter Naylor states:
“We were able to start refining the flavor profile of Sunwin stevia sweeteners early on. In doing so, we discovered that our natural “Taste Modification Technology” is ideal for eliminating the undesired licorice-like and somewhat bitter aftertaste that stevia naturally has.
Manufacturers benefit, since they can use Sunwin Stevia to launch excellent tasting foods and beverages on the European market as soon as the official EU approval is finalized – creating “reduced-calorie, low-sugar or no-sugar alternatives.”
Sunwin stevia sweeteners contain differing levels of steviol glycosides. This enables WILD to respond to manufacturers’ needs on an individual basis and offer flexible cost calculations.
Steviol glycosides occur naturally in the leaves of the stevia plant and give them their sweetening properties. A substance known as Rebaudioside A is considered one of the most important steviol glycosides because of its particularly good sensory properties.
Sunwin stevia sweeteners are currently available with Rebaudioside A contents of 60%, 80%, 95% or 98%, depending on the client’s preference.
Because of WILD Flavors, Inc.’s stake in Sunwin International, WILD has not only secured itself steady access to stevia, it can also monitor every part the manufacturing process – “from the leaf to the finished product, as a liquid or in
powdered form,” Peter Naylor summarizes. Correspondingly, WILD is able to guarantee the highest level of purities in Sunwin stevia.
According to current estimates, around one hundred and fifty million people across the globe use stevia every day.
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