WAITROSE PROMOTES DESK-TOP LUNCHING

April 6th, 2010

waitroseWaitrose says “We are all looking for something quick, tasty and interesting when it comes to re-fuelling at lunchtime, and it’s not always easy to be inspired. With more and more people eating ‘al desko’ and grabbing lunch on the go, there’s never been a better time for Waitrose to extend their successful sandwich and salad range.”

The ninety new products launched at Waitrose on the 24th March, include delicious ‘open’ sandwiches, tear and share rolls, and large salad bowls. Individually wrapped cakes and cookies, granola yogurts and seasonal juices complete the spectrum of tasty treats to keep you going until dinner.

Roxanne Bennett, sandwich buyer for Waitrose says: “We wanted to offer our customers something a little more exciting for their lunch than just a sandwich and a drink, and this new range does exactly that. With so much choice, from smaller salads and single sandwiches to triple wrap packs, we’re encouraging people to mix and match. Grabbing a quick bite in a rush doesn’t mean you have to sacrifice taste and quality, and we’re very proud to offer such a fantastic and varied selection.”

New sandwiches
Waitrose ‘Special Edition’ Smoked Salmon Open Sandwich £2.80
A new concept for Waitrose: a single slice of malted brown bread, topped with smoked salmon, horseradish mayonnaise and a wedge of fresh lemon to squeeze on top.

Waitrose ‘Special Edition’ Chicken and Mango Open Sandwich £2.70
One slice of malted brown bread, topped with sweet chilli chicken and mango. Garnished with spinach leaves

Waitrose Tear and Share soft batch Roll £2.00
This soft batch roll is easily split into halves or quarters. Filled with egg mayo & cress on one side, and tuna mayonnaise & cucumber on the other, it’s perfect for kids.

Waitrose Special Edition Greek Feta Salad with Black Olives & Tzatziki Dressing single £1.40
For a light bite, this is just one half of a regular sandwich. Perfect for matching with a vegetable snack.

Waitrose Special Edition Crayfish and Rocket Single Sandwich £1.40
One of our most popular seafood sandwiches, but smaller! This half sandwich is packed with juicy crayfish tails, complemented by lemon mayo and peppery rocket.

Waitrose Special Edition Wrap Selection £2.50
A triple whammy of the three best selling wraps- so you don’t have to choose! Chicken caesar, sweet chilli chicken and hoisin duck.

Waitrose Special Edition Mini Roll Selection £2.60
Another triple threat, this mini roll selection includes the classics: roast chicken & stuffing, egg mayonnaise, tuna mayonnaise & cucumber.

New salads and snacks
Waitrose Special Edition Primavera Feta Salad £2.50
Contains a unique mix of grains (quinoa, bulgar wheat & green lentils) with cucumber, edamame beans, spring onion and spinach with a creamy indulgent crème fraiche dressing.

Waitrose Special Edition Chicken, Butterbean and Turmeric Rice Salad £2.50
Chilli flavoured chicken, butterbeans and vivid yellow turmeric rice with a sherry vinegar dressing

Waitrose Special Edition King Prawn Noodle Salad £3.50
King prawns and rice noodles in an oriental dressing with edamame beans, pea tops and cashew nuts

Waitrose Special Edition Chicken Pesto and Rocket Salad £3.50
Chicken with pesto pasta, edamame beans and roasted red peppers with a rocket leaf salad

Other salads and snacks include:
Waitrose Tabbouleh Salad £1.20
Waitrose Fruity Moroccan Couscous Salad £1
Waitrose Smokey Mixed Bean Salad £1
Waitrose Sweet Potato Falafel with Houmous £1.80
Waitrose Chicken Tikka with Mango Chutney £2.30
Waitrose Olives Trio £1.50
New desserts and fruit
Waitrose Natural Yogurt with Granola and Cherry Conserve £1
Smooth, creamy yoghurt on top of a cherry conserve. Served with crunchy granola, for stirring in. A healthy and delicious dessert or breakfast option. Also available with raspberry conserve.
Waitrose Passion Fruit Jelly & Fruit £1.80
Bejewelled with kiwi fruit, grapes and blueberries, this fruity delight tastes as good as it looks. And it’s low fat!
Other desserts and fruit include:
Waitrose Pre-prepared Coconut £1
Waitrose Pineapple, Mango and Melon fingers £1.50
Waitrose French Butter Croisssant 65p
Waitrose Pain au Chocolat 75p
Waitrose Belgian Bun 75p
Waitrose Gingerbread Man 75p
Waitrose Double Chocolate Chunk Cookie 65p
Waitrose Spiced Oat and Sultana Cookie 65p
Waitrose Cherry & Geranium Cupcake £1.25
Waitrose Chocolate & Peppermint Cupcake £1.25
Waitrose Rocky Road £1
Waitrose Fruit & Nut Flapjack £1
Waitrose Caramel Millionnaires Shortbread £1
Waitrose Deep Filled Blueberry Muffin £1.25
Waitrose Triple Chocolate Muffin £1.25
Waitrose Natural Yogurt with Granola and Cherry Conserve 190g £1
Waitrose Natural Yogurt with Granola and Raspberry Conserve 190g £1
Waitrose New York Cheesecake Slice £1.50
Waitrose Chocolate Cake Slice £1
Waitrose Carrot Cake Slice £1
Waitrose Lemon Drizzle Cake Slice £1
Waitrose Pre-prepared Pineapple £1
Waitrose Melon and Grape £1
Waitrose Classic Fruit Salad £1
Waitrose Apple and Grapes £1
Waitrose Red and Green Grapes £1
Waitrose Nectarine, Mango and Blueberry £1.25
Waitrose Pineapple and Kiwi £1.25