FREEFROM FOOD PRODUCT INTRODUCTIONS RISING
86 freefrom cakes, 105 freefrom sweet biscuits, 62 freefrom savoury biscuits… Not to mention 57 special freefrom Christmas products, 48 freefrom puddings and 40 freefrom scones, flapjacks, brownies, teacakes and doughnuts…
And that is not counting the freefrom pastas, ready meals, plant and animals milks, chocolates, breads, ice creams and the gluten-free beers!
All of which have been tasted, tested and judged over the last six months by the Foods Matter FreeFrom Food Awards tasting panels that include food allergy/intolerance sufferers, food professionals and ‘normal’ members of the public to benchmark the freefrom products against ‘normal’ foods.
To see what they thought of them (although not which they thought was the best) check out the tasting tables at
http://www.foodsmatter.com/freefrom_foods/freefrom_tastings/index_tastings.html
‘Not only have the number of freefrom foods increased enormously,’ says Michelle Berriedale-Johnson, the brains behind the FreeFrom Food Awards and editor of the major food allergy and intolerance website foodsmatter.com,’ but the quality of manufactured freefrom food has improved dramatically, many products now being not only indistinguishable from their non-freefrom equivalents, but actually better!’
A shortlist, drawn from the 1,000 odd products submitted for the awards will be announced on March 8th. The awards will be presented by Antony Worrall Thompson on April 21st at the Canal Museum behind King’s Cross.
To read more about the awards (including last year’s winners) go to http://www.freefromfoodawards.co.uk.
Main sponsors for the 2010 FreeFrom Food awards are Tesco. (http://www.tesco.com/health/food/healthy_eating/tesco_food/freefrom.page)
The Innovation Award is sponsored by Livwell (http://www.livwell.eu/)
Category sponsors include:
Delamere Dairy – Plant milks, spreads, yogurts & cheeses (http://www.delameredairy.co.uk/)
Genon Laboratories – Gluten-free breads and bread mixes (http://www.genonlabs.co.uk/)
Dietary Specials – Gluten-free pasta (http://www.nutritionpoint.co.uk/)
Mrs Crimbles – Gluten-free sweet biscuits and cookies (http://www.mrscrimbles.com/)
Pure Spreads – Gluten/dairy-free cakes, muffins, brownies and mixes (http://www.puredairyfree.co.uk/)
Sweidish Glacé – Gluten-free puddings, sweet pies and desserts (http://www.fayrefield.com/gallerySwedish.htm)
Related posts:
- GOURMET DELICACIES NOW AVAILABLE IN FREEFROM FORMAT
- FREEFROM FOOD AWARDS 2010 – THE FINAL JUDGING
- FREEFROM AWARDS – AN INVALUABLE MARKETING TOOL
- FREEFROM FOOD AWARDS 2010
- FREE FROM FOOD AWARDS 2009
- FREE FROM FOODS GET NEW RECIPE SITE
- DOVES FARM GLUTEN FREE FLOUR PICKS UP AWARD FOR BEST FREEFROM FOOD 2011
- PURE FLAVOUR WINS THE FREE FROM FOOD AWARDS 2010
