WERTHER’S LAUNCHES CHOCOLATE VARIANT

January 19th, 2010

New PictureWerther’s is cashing in on the chocolate craze by launching a chocolate variant of its classic confectionery.

The company says these scrumptiously smooth pure chocolates have the creamy and comforting taste of Werther’s swirled through it. The melt in the mouth bite size pieces come individually wrapped, locking in freshness and allowing you to indulge a little but enjoy a lot!

It goes on to say where the butter candies have always been our ideal travel companions, Werther’s Original Chocolate is all about perfecting the art of everyday indulgence. So give yourself some ‘me time’; kick off your shoes and curl up on the sofa with a bag of Werther’s Original Chocolate, a cup of tea and your favourite film or book.

This now makes three variants:Chocolate Milk, Chocolate Dark and even Chocolate Caramel which contains a creamy caramel filling, there really is something for everyone!

Werther’s Original Chocolate has an RRP of  £1.99 for a 125g bag and are available from all major supermarkets.

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Random Quotes

    A great opportunity to discuss the content with like minded industry individuals in a less stuffy environment than conventional conferences! — Carole Berry (Head Of Category DevelopmentNorthern Foods)

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