FOOD INDUSTRY RESPONSE TO WHICH? LUNCHBOX BADDIES REPORT

November 16th, 2009

Responding to a report by Which? entitled Lunchbox baddies, Julian Hunt, FDF’s Director of Communications, says: “We haven’t fully digested this particular magazine article, but on first reading it seems to be based on some flawed thinking and an apparently random survey.

Retailers and manufacturers provide a wide variety of tasty products designed to fit a range of consumer needs and different eating occasions. Critically, we are also leading the way when it comes to the provision of clearer nutrition information on products – so that busy mums can make better informed choices about the food and drinks they want to buy for their families when in the supermarket.”

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