MAGNERS INTRODUCES PEAR CIDER

May 7th, 2009

According to Magners 2009 is set to be the ‘Year of the Pear?, following the launch of a new cider.

The company says they use the highest quality pears available, the only fruit that goes into Magners Pear cider is pear, thereby creating a delicious natural pear taste. The cider is also slowly fermented and cold filtered for extra purity.

The famous ‘over-ice’ serve which helped make Magners Original such a hit, is also the ideal way to drink Magners Pear. A glass with mounds of fresh ice, filled to
the brim with Magners Pear cider, is set to be the coolest drink, for men and women, this summer.

Magners marketing director, Paul Bartlett, said: “Magners Original quickly won the hearts and minds of British drinkers when it first launched throughout Great Britain in 2006. Our cider makers in Clonmel, Ireland, have taken their time to slowly create another fantastic tasting cider in Magners Pear.

Their skill and craftsmanship means that now,with summer just round the corner, is the perfect time to launch Magners Pear. ” Magners Pear is available now across Great Britain in pubs,bars, supermarkets and off licences.

Click here for more information.

Related posts:

  1. MAGNERS LAUNCHES NEW PEAR PRODUCT
  2. BULMERS PEAR CIDER – NOW IN A CAN
  3. MAGNERS UNVEILS NEW RANGE OF BLENDED CIDERS
  4. MAGNERS LAUNCHES GOLDEN DRAUGHT CIDER ALONGSIDE NEW ADVERSITING CAMPAIGN
  5. ICB launches St Helier Peach Cider
  6. Magners launches Light promotion
  7. MAGNERS LAUNCHES NEW ADVERTISING CAMPAIGN
  8. MAGNERS RANGE GETS A NEW LOOK

One Response to “MAGNERS INTRODUCES PEAR CIDER”

  1. Neville Craddock Says:
    May 12th, 2009 at 7:07 am

    Is this more dumbing down for the ignorami?
    Cider is made from apples; PERRY is the name given to the fermented juice of pears, produced in the same way as cider.
    Cheers!