Low-fat Chinese dishes go on sale
A new range of low-fat Oriental-inspired ready meals have been launched by Weight Watchers from Heinz.
The new Chinese range consists of sweet and sour chicken with pineapple chunks and sweet pepper, beef and black bean served with green and red peppers, onion and rice, and sweet chilli chicken served with red pepper strips and rice.
Weight Watchers from Heinz (WWfH) marketing manager, Ian McCarthy, said: "The Oriental FRM sector is worth £35 million, however we know that for consumers watching their weight, Chinese dishes can be a no-no due to their high fat content.
"Now, WWfH has expertly combined all the irresistible flavours, crunchy vegetables and mouth-watering sauces that make Chinese dishes such a treat."
WWfH has also added to its Taste Temptations premium frozen ready meal range with two main meal options and three desserts.
Pork and herbs sausages with mustard mash and rich beef and red wine lasagne with crispy wedges have both hit supermarket shelves. Chocolate mint tortes, chocolate profiterole dessert and vanilla raspberry panacotta have also gone on sale.
Copyright © PA Business 2008
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