Consumers are purchasing more crab meat as celebrity chefs help boost the popularity of the shellfish, new figures have revealed.
As reported by the Daily Telegraph, trade body Seafish released figures revealing that sales of crab rose by 54 per cent in the year up until the end of April as Britons forked out a total of Â£16.7 million on the food.
Seafood buyer for Waitrose Melissa Spiro noted that there is room for innovation in the sector due to the increased popularity of crab.
“Recent demand has risen even higher as chefs such as Gordon Ramsay help to make what might be considered as more adventurous foods accessible and exciting for home cooking,” she told the news source.
Xanthe Clay, food writer for the Telegraph, said that an increasing number of Britons are turning back to basic British ingredients, such as crab and pigs’ trotters.
These comments echo recent remarks from Alexia Robinson, the organiser of British Food Fortnight, who said that traditional British dishes are currently seeing a “renaissance”.