Limited edition products arrive in time for Easter
A limited edition confectionery product from Cadbury is set to hit shops in the run-up to this year’s early Easter celebrations.
Burton’s Foods is introducing the product, named Cadbury Bunnies, as a spin-off from the Cadbury Animals range, Talking Retail reports.
Marketing director at Burton’s Foods Jaspal Chada explained why the brand had brought out a new product before the spring festival.
“Cadbury Bunnies are a fun biscuit treat for the family this Easter,” he said.
Mr Chada added that it is a treat for the brand’s loyal customers, stating: “By creating a novelty Easter range we are injecting a fun seasonal theme into a much-loved brand.”
The shortcake biscuits are half-coated in chocolates and come in four different shapes.
However, as limited edition products, they will only be available until March 25th.
A giant egg studded with sugar diamonds was recently unveiled by Selfridges as a special Easter gift for a loved one.
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