Latest Food & Drink Industry News

  • Friday, March 27th, 2015, (3:00 pm)

    Cadbury Fingers unveils new PMP range

    Screen shot 2015-03-25 at 19.47.17Burton’s Biscuit Company is reinforcing its support for the impulse channel by unveiling key changes to its best-selling Cadbury Fingers PMP range in a move that aims to accelerate growth of the biscuit brand.

    The changes include a reduction in case sizes to 12 (from 24) for both Cadbury Fingers (PMP £1.29) and Cadbury Fabulous Fingers (PMP £1.39) and a new pack design across the range to increase on-shelf stand out both in depot and in store.

    The move coincides with the introduction of a category-boosting ‘Swavoury’ (sweet and savoury) Cadbury Fingers range. (more…)

  • Friday, March 27th, 2015, (1:10 pm)

    The Collective launches new Bluberry Suckies Yoghurt

    Screen shot 2015-03-25 at 19.40.17The Collective is expanding its offering for children by adding a blueberry edition to its Suckies line, a range of fresh yoghurt portable pouches.

    This new addition will be the UK’s only blueberry kids’ yoghurt and its release is central to The Collective’s strategy to grow the brand’s presence in the children’s dairy category.

    The Collective launched Suckies in Spring 2014 to provide a tailored offering for children and parents, complimenting the brand’s range of gourmet yoghurts. (more…)

  • Friday, March 27th, 2015, (11:10 am)

    Kopparberg brings Fagerhult Swedish beer to the UK

    Screen shot 2015-03-25 at 19.37.22Kopparberg is set to launch Fagerhult, the Swedish beer, in the UK this spring.

    Previously exclusive to Sweden, the arrival of Fagerhult to the UK market comes as consumer demand for fine world brews and differentiation in the beer market continues.

    The first ever beer to launch on Vine, Fagerhult was debuted today with a six second clip that depicts the unique appeal of the Swedish brew.  (more…)

  • Friday, March 27th, 2015, (9:12 am)

    Keen Nutrition launches new cashew nut butter

    Screen shot 2015-03-24 at 16.56.58A new 100 per cent cashew nut butter has been developed and is now being marketed throughout the UK and Ireland by Keen Nutrition, the Northern Ireland specialist in nut butters.

    The company has also recently moved into a new factory in Bangor, county Down and has increased employment to 12 over the over the past two years.

    It was launched by nutritional expert Aimee Beimers in 2012 in her home kitchen and initially specialised in almond nut butters. (more…)

  • Friday, March 27th, 2015, (7:00 am)

    Icefresh Foods launches Despicable Me ice cream lollies

    Screen shot 2015-03-24 at 16.46.48Icefresh Foods Ltd has announced the company has been granted rights to produce Ice Cream Lollies and Ice Lollies based on Universal Pictures and Illumination Entertainment’s Despicable Me global film franchise.

    This includes the upcoming prequel Minions, opening in theatres June 26, 2015.

    The new Despicable Me franchise license will expand the company’s range of licensed products, and will bolster its strong children’s brand offering. (more…)

  • Thursday, March 26th, 2015, (3:30 pm)

    Honey Monster Puffs launches new re-sealable packs

    Screen shot 2015-03-24 at 16.34.31Popular breakfast cereal brand, Honey Monster, will become the first manufacturer to introduce a re-sealable feature to its traditional cereal carton in the coming weeks, in response to growing consumer demand.

    The new packs of Honey Monster Puffs will feature a re-sealable red tape on the inside bag, giving consumers the confidence that their breakfast cereal will stay fresh.

    Honey Monster has developed the new format for its 625g family packs following consumer research that showed families are opting for the larger pack sizes when it comes to cereals, but are conscious of wastage if the cereal carton is not kept airtight once opened. (more…)

  • Thursday, March 26th, 2015, (1:20 pm)

    Colman’s on screen for first time in eight years

    Screen shot 2015-03-24 at 16.29.49Colman’s, the British brand from Unilever UK, is launching its first TV advert for its English Mustard in eight years to remind consumers that their British Roast Dinner can taste better with Colman’s.

    Airing from 26th March and running for a period of three weeks, the advert forms part of the brand’s broader ‘Meals That Say It All’ campaign, which launched in 2014.

    The TV advert opens with parents cooking a roast dinner, whilst their oldest son is packing to move away to university. (more…)

  • Thursday, March 26th, 2015, (11:01 am)


    fdin_logo_smallish1-299x300Our Breakthrough Innovation Seminar is happening on Tuesday 14th April, at our usual London venue.

    Chaired by Costas Papaikonomou, Co-Founder of The Happen Group, one of the world’s largest breakthrough NPD specialists, this event will help you create some really new disruptive products which will benefit your brands and your company not only now but in the years to come.

    Costas has assembled a magnificent team of speakers. (more…)

  • Thursday, March 26th, 2015, (9:02 am)

    New products in Mary Berry range

    Screen shot 2015-03-24 at 16.18.05RH Amar, the UK’s fine food importer and distributor, is adding to Mary Berry’s gourmet range of salad dressings and sauces, with new retail listings, a new range of luxury mayonnaises and an on-pack competition that will offer a lunch with Mary Berry as the headline prize.

    Mary Berry’s has gained new listings, building on last year’s success when volume sales of its salad dressings achieved record growth of 21% across core BBQ months (April – August) compared to the same period in 2013.

    Mary Berry’s 255g Lemon & Thyme Sauce will be available in Tesco from April, while 260g bottles of Mary Berry’s Light Salad Dressing and Original Salad Dressing will be available in Morrisons from March and in Sainsbury’s from May. (more…)

  • Thursday, March 26th, 2015, (7:00 am)

    Tyrrells unveils new Poshcorn range

    Screen shot 2015-03-24 at 16.12.25Tyrrells, the English snack brand, this week is unveiling its new Poshcorn range.

    Popped at Tyrrells Court Farm, Tyrrells Poshcorn is positioned as a sweet-spot snack for consumers looking to cut back on treats such as chocolate.

    The Poshcorn launch brings with it a raft of new developments, including a pack rebrand, recipe improvements (Tyrrells best-selling Sweet & Salty variant is now made with golden caster sugar), and two new flavours developed in partnership with its ‘popconnoiseurs’ consumer panel; Coconut & Caramel and Lemon Cupcake. (more…)

  • Wednesday, March 25th, 2015, (3:11 pm)

    Domino’s unveils new Pizza Legends campaign

    Screen shot 2015-03-24 at 10.46.41Domino’s Pizza UK has launched a new digital platform to offer pizza fans a new way to personalise their pizza.

    Pizza Legends takes the concept of ‘create your own’ to new heights, transforming a functional decision-making process to a shareable experience.

    Through the platform, pizza lovers can build their own ‘Pizza Legend’ by selecting from a range of bases, sauces and toppings, along with a few extras. (more…)

  • Wednesday, March 25th, 2015, (1:02 pm)

    Cornetto launches new ice cream snacking range

    Screen shot 2015-03-24 at 11.05.10Cornetto, the UK’s filled cone brand from Unilever UK, is launching a new range of hand held and mini ice cream formats, in a bid to strengthen its snacking portfolio and tap into the growth seen in the chocolate snacking market.

    Available to retailers from March 2015, the range comprises Cornetto Bites and Cornetto Taco and aims to unlock snacking ice cream sales, by appealing to teenagers who snack daily.

    New Cornetto Bites are inspired by chocolate sharing pouches popular in the Confectionary category. (more…)

  • Wednesday, March 25th, 2015, (11:15 am)

    Nestlé launches new Low Sugar Oat Cheerios

    Screen shot 2015-03-24 at 10.57.50With sugar in the headlines more than ever before, Nestlé Cereal Partners have responded by launching new Low Sugar Oat Cheerios, with just 1.4g of sugar per serving, and made with 98% wholegrain.

    Also high in fibre, these crunchy O’s are made of toasted oats and designed for families looking to help maintain the balance between an enjoyable way to start the day and nutrition they can feel confident about.

    The 1.4g of sugar in a serving of Low Sugar Oat Cheerios accounts for just 2% of an adult’s Reference Intake and a serving provides over half the recommended amount of wholegrain in just one bowl. (more…)

  • Wednesday, March 25th, 2015, (9:10 am)

    Budweiser launches ‘Dream Goal’ football campaign with Sky Sports

    Screen shot 2015-03-24 at 10.52.17Budweiser has launched Dream Goal, a hunt for the greatest amateur goals from across the country.

    The Budweiser Dream Goal competition challenges British amateur footballers to submit videos of their ‘dream goals’ in the hope of winning the ultimate prize – to star in Budweiser’s spring TV ad campaign supported by Sky Sports.

    Dream Goal will be fronted by Sky Sports football talent – footballers-turned-pundits Jamie Redknapp and Gary Neville, presenter and broadcaster Ed Chamberlin and commentator Martin Tyler. (more…)

  • Wednesday, March 25th, 2015, (7:00 am)

    Egg consumption is on the up

    Screen shot 2015-03-24 at 10.43.17The increasing popularity of eggs for dieters has been one of the key drivers for recent growth in egg consumption, according to British Lion eggs.

    Consumption from retail purchases has exceeded six billion for the first time, having grown 16% over the last five years.

    Health professionals’ recognition of their health benefits, and the end of the confusion over their effect on cholesterol, means that eggs are now being widely recommended as part of a healthy diet. (more…)

  • Tuesday, March 24th, 2015, (3:32 pm)

    Princes unveils new Diced Ham

    Screen shot 2015-03-23 at 20.33.03Princes, the canned meat brand, is reinvigorating the £10.4 million canned ham category with the launch of a new product.

    Princes Diced Ham will be available in a 200g can, which will contain pre-diced pieces of premium ham in brine.

    The product is designed to appeal to shoppers who use ham as an ingredient, rather than just a sandwich filler. (more…)

  • Tuesday, March 24th, 2015, (1:10 pm)

    Guinness launches new Golden Ale

    Screen shot 2015-03-23 at 20.30.27Guinness has expanded its product range with the launch of Golden Ale (4.5% ABV).

    The new product will launch into the premium bottled ale category and hopes to encourage new consumers to buy into the brand.

    Guinness is supporting the move with a £4.5m advertising campaign. (more…)

  • Tuesday, March 24th, 2015, (11:14 am)


    fdin_logo_smallish1-299x300Our Breakthrough Innovation Seminar is happening on Tuesday 14th April, at our usual London venue.

    Chaired by Costas Papaikonomou, Co-Founder of The Happen Group, one of the world’s largest breakthrough NPD specialists, this event will help you create some really new disruptive products which will benefit your brands and your company not only now but in the years to come.

    Costas has assembled a magnificent team of speakers. (more…)

  • Tuesday, March 24th, 2015, (9:00 am)

    Trebor set to return to small screen in new campaign

    Screen shot 2015-03-23 at 20.20.31Trebor, the mint brand, is aiming to freshen up mints sales this spring with a new campaign from 20th April.

    The new campaign will be bringing Trebor mints back to the small screen for the first time in four years, alongside radio and PR activity.

    The nine week campaign uses humorous sketches to encourage the British public to ‘Choose Your Trebor’ and celebrates Trebor’s heritage as the unapologetically minty brand since 1918. (more…)

  • Tuesday, March 24th, 2015, (7:00 am)

    Domino’s unveils new Chicken Tikka Pizza

    Screen shot 2015-03-23 at 20.18.31Domino’s Pizza UK is launching its new Chicken Tikka Pizza, available for delivery and collection nationwide from 13 April 2015.

    Customers can order the pizza – a combination of a classic Domino’s base topped with tikka sauce, sliced red onions, tandoori chicken, tomatoes and crispy onion bhaji.

    The tasty new Tikka Chicken Wings are coated in a sticky, spicy tikka sauce. (more…)

  • Monday, March 23rd, 2015, (3:30 pm)

    Natural Balance Foods launches new Nākd Nibbles

    Screen shot 2015-03-22 at 16.40.30Natural Balance Foods is expanding its £21.8m Nākd brand into new snacking occasions with the launch of Nākd Nibbles.

    The new Nibbles are a healthier snack that is designed for on-the-go, as a topping or for sharing with friends.

    Nākd Nibbles will be unveiled to the trade for the first time at IFE 2015 (22-25 March, ExCel London) and initially launched in Asda in four flavours at the end of March, marking yet another milestone in the rise of the Nākd brand, which has seen sales increase by 89%. (more…)

  • Monday, March 23rd, 2015, (1:12 pm)

    Mondelēz International unveils 50p price-marked packs

    Screen shot 2015-03-22 at 16.36.24Mondelēz International is introducing new 50p promotional price-marked packs on its best-selling countlines.

    The new 50p (RRP) promotional PMPs will be launched from the end of March on countline packs of Cadbury Twirl, Cadbury Wispa, Cadbury Crunchie, Cadbury Boost, Cadbury Double Decker and Cadbury Dairy Milk.

    The promotion aims to help retailers drive rate of sale on chocolate singles, which is worth 53 per cent of the total chocolate category in independents and symbols. (more…)

  • Monday, March 23rd, 2015, (11:07 am)

    Mccain Foods launches six new products

    Screen shot 2015-03-22 at 16.25.21McCain Foods is launching six new products, all designed to help to make mid-week teas easier and tastier, and drive volume and value growth in the frozen sector.

    McCain has launched McCain Spicy Peri Peri Fries and McCain Steakhouse Ridge Cut Fries, each £2.50 for 750g,  to the frozen potato category.

    These new products hope to capitalise on the importance of one and two person households, which account for around 60% of the UK population. (more…)

  • Monday, March 23rd, 2015, (9:10 am)

    FRijj re-launches Supreme premium milkshake range

    Screen shot 2015-03-22 at 16.21.11FRijj, the flavoured milk brand from Dairy Crest, will be re-launching its premium milkshake range, FRijj Supreme, later this month.

    Having undergone a full recipe refresh, each 375ml bottle of FRijj Supreme will also sport FRijj’s reinvigorated logo and packaging design, bringing it in line with the FRijj core range, which adopted the new artwork in October of last year.

    Developed in line with Dairy Crest consumer research, the new FRijj Supreme recipes have been enhanced to make them more indulgent. (more…)

  • Monday, March 23rd, 2015, (7:00 am)

    Fabulous Bakin’ Boys announces re-brand

    Screen shot 2015-03-22 at 16.15.01Fabulous Bakin’ Boys, the branded muffin and flapjack producer owned by Daelmans Group, has re-branded to The Fabulous Bakers ahead of a major marketing push this summer, which will focus on its all natural ingredients.

    The Witney-based bakery company is seeking to shake up the UK bakery category by completely reformulating and reinventing its product offering, using no artificial colours, flavours or preservatives.

    New popcorn bars and oaty cereal bars have been added to The Fabulous Bakers range, which includes muffins, minis muffins, cakes and flapjacks. (more…)

  • Friday, March 20th, 2015, (3:39 pm)

    Bonds Confectionery launches Chocolate Mini Eggs

    Screen shot 2015-03-15 at 18.39.41Bonds Confectionery has released its new milk chocolate all year round Mini Eggs, just in time for Easter.

    The company says the eggs aim to be a hit with retailers due to improved retail margin and better consumer value compared to other branded mini egg bags.

    Unlike the much larger seasonal chocolate eggs, the mini eggs aren’t discounted heavily during and after Easter, making them a product for the smaller independent convenience retailer. (more…)

  • Friday, March 20th, 2015, (1:10 pm)

    Sophie Ellis-Bextor new face of Wrigley campaign

    Screen shot 2015-03-15 at 18.33.25Wrigley has teamed up with Sophie Ellis-Bextor for a campaign to support the launch of Extra’s new soft-chew flavours, Strawberry and Bubblegum.

    Aimed at encouraging more parents to get their children chewing sugar-free gum, the campaign will see the singer, songwriter and model encourage families to take part in the ‘Chew O’clock Challenge’.

    The campaign calls on them to chew together at 4 o’clock, the key post-school snack time, when teeth are at risk from lingering food. (more…)

  • Friday, March 20th, 2015, (11:06 am)

    Malibu refreshes pre-mixed range

    Screen shot 2015-03-15 at 18.30.37Malibu is aiming to build on the success of its pre-mixed range with a new design and the launch of its first diet variant.

    Rolling out to stores now, cans of the existing three-strong line-up – featuring Malibu Caribbean Rum with Coconut and a choice of Cola, Mango or Pineapple flavours – have been given a makeover that pays homage to Malibu’s iconic bottle, while the addition of sparkling bubbles to the cans’ livery aim to excite and drive trial.

    Malibu is also adding a Diet Cola variant to its line-up, to help retailers across all channels capitalise on the hottest new trend in the ready-to-drink category. (more…)

  • Friday, March 20th, 2015, (9:04 am)

    Robinsons launches limited edition Fruit Shoot flavour

    Screen shot 2015-03-15 at 18.26.41Soft drinks manufacturer, Britvic Soft Drinks, is adding a limited edition flavour to its Robinsons Fruit Shoot no added sugar range.

    The new Peach & Mango variant has been launched to widen the range of products to choose from; ensuring there is something for every kid and every occasion.

    Available to order now, with supporting in-store activation from June, parents can choose the new limited edition as it contains no added sugar, no artificial colours and flavourings, in line the other variants in the range. (more…)

  • Friday, March 20th, 2015, (7:00 am)

    Branston announces new TV campaign for chutney

    Screen shot 2015-03-15 at 18.19.12Branston, the UK’s sweet pickle brand, has announced it will support its chutney range with a brand new TV advert, falling under the brand’s umbrella ‘Make it special’ campaign.

    The investment in the stand alone Branston Chutney advert, titled ‘Chutney Mountain’, demonstrates its owner Mizkan Euro’s commitment to harnessing the love for this heritage brand by extending the range with new products and flavours that consumers are demanding.

    The Branston Chutney range launched in November 2014, just in time for Christmas, after market research revealed consumers believed the chutney category lacked a significant beacon brand and thought that Branston was suited to perform this role. (more…)

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