Latest Food & Drink Industry News

  • Friday, March 6th, 2015, (3:21 pm)

    Big Bear announces major brand boost for Fox’s Glacier Mints

    Screen shot 2015-03-03 at 19.20.54Big Bear Confectionery has announced a £500,000 brand marketing programme to further boost its support for the trade.

    Focusing on iconic brands XXX Mints, Paynes Poppets, Just Brazils and Fox’s Glacier Mints, the programme will support the launch of new products, new pack designs, extensions to ranges and a brand new children’s confectionery range, set to hit the shelves in April.

    Matt Baker, sales and marketing director for Big Bear, said: “We have consistently outgrown the market and want the trade to benefit further, by re-energising our key brands and creating a platform for continued new product development. (more…)

  • Friday, March 6th, 2015, (1:15 pm)

    Lucozade reintroduces price-marked packs

    Screen shot 2015-03-03 at 19.23.39Following the success of its price-marked pack (PMP) range last year, which drove an uplift of up to 70% in unit rate of sales on individual flavours, Lucozade is reintroducing its 79p PMPs across a wider range of products during 2015.

    Launching on Monday 16th March, the limited edition PMP range will be available exclusively to convenience retailers.

    The 79p price flash will be present across key SKUs, including the recently launched Lucozade Energy Grafruitti and Lucozade Sport Mango & Passion Fruit. (more…)

  • Friday, March 6th, 2015, (11:11 am)

    Candyland launches new Wham Super Sour Minis

    Screen shot 2015-03-03 at 19.11.00Tangerine Confectionery, the manufacturer of sugar confectionery brand, Candyland, is tapping into the growing consumer demand for sour confectionery products by launching a new version of the classic Wham bar.

    The new Wham Super Sour Minis (200g, RRP £1.29) come in a sharing bag and boast miniature, sour versions of the traditional Wham chew bars, bringing a mix of super tangy flavours to the market for consumers.

    Containing three different flavours – original, sour apple and sour raspberry – the sharing bags aim to capitalise on the growing popularity of taste bud-tingling flavours, along with the ever expanding chew market. (more…)

  • Friday, March 6th, 2015, (9:06 am)

    Walkers Shortbread launches new Oatcake range

    Screen shot 2015-03-03 at 19.06.03Walkers Shortbread has announced the re-launch of its Oatcake range that is set to respond directly to the continued all year round demand for healthier snacking alternatives, whilst remaining true to its Scottish heritage.

    With newly improved recipes and a complete packaging makeover, the five strong Oatcake range aims to tap into the continued popularity and strong customer demand across the healthier biscuits category which currently accounts for 5% of the total biscuit market.

    Oatcakes specifically have seen a +6% increase year on year. (more…)

  • Friday, March 6th, 2015, (9:01 am)

    Tideford Organics unveils new Beetroot Soup with Pomegranate

    Screen shot 2015-03-03 at 08.34.01Tideford Organics’ new Beetroot Soup with Pomegranate hopes to appeal to consumers this Spring/Summer.

    Brimming with antioxidants, vitamins and minerals from organic beetroot and ‘superfood’ pomegranate, this soup is handmade in small batches and doesn’t contain anything that you wouldn’t find in your kitchen cupboard at home.

    This new soup has a natural sweetness owed to the addition of organic carrots and parsnips and a kick from its seasoning using turmeric and coriander. (more…)

  • Thursday, March 5th, 2015, (1:10 pm)

    Birds Eye adds Wholegrain Fish Fingers to its range

    Screen shot 2015-03-02 at 19.43.32Birds Eye is set to shake up its current Fish Finger offering with the addition of Wholegrain Fish Fingers.

    Made with 100% fish fillet and 100% wholegrain breadcrumbs, the new product boasts a sweeter coating set to cater to a range of palates and preferences.

    Designed to appeal to parents seeking meal options for their families, nine in ten children who tried the new product declared it a hit. (more…)

  • Thursday, March 5th, 2015, (11:10 am)

    Nutrition and Wellness Summit

    fdin_logo_smallish1-299x300Last year’s nutrition event sold out with 200 attending and this year’s might too. As ever, our Nutrition Guru, Dr Carrie Ruxton, has brought together Industry thought leaders to help us grasp the big nutrition and wellness trends coming up and make the most of them.

    As ever, this will be another marvellous opportunity for you to spend a day networking with your Nutrition and Wellness peers in the food and drink industry.

    Nutrition and Wellness Summit conference date : Thursday the 12th March. (more…)

  • Thursday, March 5th, 2015, (9:00 am)

    Napolina launches new pour-over sauces

    Screen shot 2015-03-02 at 19.48.48Napolina is following up the launch of its stir-through sauces with two new pour-over Italian cooking sauces.

    The new variants, Tomato & Roasted Garlic and Cherry Tomato & Balsamic Vinegar, are inspired by modern and classic flavour combinations and designed to strengthen the brand’s position in the Italian cooking sauce market.

    The new additions to Napolina’s pour-over range of sauces follow on from the launch of its rustic style stir-through sauces in October 2014. (more…)

  • Thursday, March 5th, 2015, (7:00 am)

    Tilda launches new wholegrain blends

    Screen shot 2015-03-02 at 19.40.25Tilda, the dry rice and Basmati rice brand, is launching three new wholegrain blends this March, tapping into the growing demand for healthy wholegrains.

    The launch comes as Tilda Wholegrain Basmati is growing ahead of the total rice market by 4.3% in value sales.

    Tilda Wholegrain & Wild Steamed Basmati will be added to the ready-to-heat range and aims to appeal to those driven by taste, health and convenience. (more…)

  • Wednesday, March 4th, 2015, (3:20 pm)

    Anchor launches baking kits for schools

    Screen shot 2015-03-02 at 19.29.10Now practical baking is back on the curriculum in primary schools, Anchor is lending a helping hand by offering schools the chance to sign up for their Anchor Baking Kits For Schools scheme.

    Launching at the end of March, every promotional pack of Anchor Block Butter and Anchor Unsalted Block Butter purchased will add up to a 10p contribution to the baking kits fund, which will then be distributed to all primary schools that have signed up to the programme.

    The baking kits are designed to help teachers of practical cookery make the most of their classes as each pack contains all the basic baking essentials. (more…)

  • Wednesday, March 4th, 2015, (1:12 pm)

    Rachel’s launches new multipack range

    Screen shot 2015-03-02 at 19.25.17Rachel’s is giving its existing multipack range a makeover – redeveloping the recipes to be creamier along with refreshing the pack design.

    The Luscious Fruits multipack range will include two brand new varieties; creamy rhubarb and raspberry and creamy apricot & vanilla and blueberry & vanilla as well as two original flavour combinations, arriving in Waitrose stores and online at Ocado.

    These bio-live Luscious Fruits yogurts are contain only organic fruit and ingredients, locally sourced milk and no artificial colourings, flavours or preservatives. (more…)

  • Wednesday, March 4th, 2015, (11:09 am)

    Magnum boosts range with launch of Magnum Caramel

    Screen shot 2015-03-02 at 19.22.35Magnum, the ice cream brand from Unilever UK, is expanding its In Home Core range to include a new Magnum Caramel variant, available to all retailers from March 2015.

    Magnum Caramel features vanilla ice cream with a sea salt caramel swirl and is covered in Magnum milk chocolate  to tap into a consumer trend for caramel.

    Nicola Rolfe, brand manager for Magnum at Unilever UK, said: “Our Core range continues to grow in popularity, up by 14% in value sales in the last 12 months. (more…)

  • Wednesday, March 4th, 2015, (9:00 am)

    Best-in unveils new chilled dessert range

    Screen shot 2015-03-02 at 08.33.15Best-in is adding to its expanding chilled range with three new indulgent chilled desserts.

    The launch of the new twin-pack, single-serve desserts is the latest in the Best-in brand’s approach to own label and hopes to help independent retailers extend their offering to consumers who are demanding greater quality from their local store.

    The three new desserts – Tiramisu, Profiteroles and Caramel Panna Cotta – have been created in Italy with the idea being that customers can enjoy restaurant-quality desserts at home at a fraction of the cost. (more…)

  • Wednesday, March 4th, 2015, (7:01 am)

    SPAR expands ice cream range

    Screen shot 2015-03-01 at 18.27.50SPAR is adding a new range of mini ice creams to its ice cream range.

    SPAR is introducing an eight pack of assorted mini ice creams with four flavours – milk, dark, white and almond, with a £2 pricemark.

    These new ice creams are an addition to SPAR’s range of Belgian chocolate ice creams launched last year, but in a popular mini format, which is desinged for portion control whilst still having an indulgent treat. (more…)

  • Tuesday, March 3rd, 2015, (1:19 pm)

    Twinings gets a £10m marketing push

    Screen shot 2015-03-01 at 18.21.46Twinings has announced the launch of its latest TV creative ‘Drink It All In’ which forms part of a £10m integrated marketing investment planned for the next 12 months.

    The campaign aims to bring to life the experience of drinking Twinings as the catalyst to a more vibrant day, represented in the film through a dynamic world created from the paper tags of the tea.

    The approach has been developed in partnership with BAFTA award-winning directors Parabella (Mikey Please and Daniel Ojari), as well as Toby Howell (Director of Photography) and Kev Harwood (Producer) who worked on John Lewis’s ‘the Bear and the Hare’ animation. (more…)

  • Tuesday, March 3rd, 2015, (11:10 am)

    NUTRITION AND WELLNESS SUMMIT

    fdin_logo_smallish1-299x300Last year’s nutrition event sold out with 200 attending and this year’s might too. As ever, our Nutrition Guru, Dr Carrie Ruxton, has brought together Industry thought leaders to help us grasp the big nutrition and wellness trends coming up and make the most of them.

    As ever, this will be another marvellous opportunity for you to spend a day networking with your Nutrition and Wellness peers in the food and drink industry.

    Nutrition and Wellness Summit conference date : Thursday the 12th March. (more…)

  • Tuesday, March 3rd, 2015, (11:10 am)

    Princes unveils new price marked packs

    Screen shot 2015-03-01 at 18.25.52Princes, the ambient fruit brand, has launched a range of £1 price-marked packs (PMPs).

    The new formats have been designed specifically for convenience, symbol and independent retailers.

    The launch in £1 PMPs follows a successful 12-month period for the brand, which has seen value increase by 15.4% and volume by 5.8%, said Graham Breed, marketing director for the convenience channel. (more…)

  • Tuesday, March 3rd, 2015, (9:17 am)

    Pepsi Max launches Cherry variant

    Screen shot 2015-03-01 at 18.16.58Britvic Soft Drinks has unveiled a new marketing campaign to support Pepsi Max Cherry.

    The million pound plus investment includes out-of-home print advertising with 6-sheets and bus wraps focusing on the brand’s lead message; Maximum Cherry, No Sugar.

    Britvic and PepsiCo will also aim to drive awareness of the brand through consumer sampling in high footfall areas with its single serve formats and in-store activation. (more…)

  • Tuesday, March 3rd, 2015, (7:00 am)

    Seriously Strong cheese gets £5m rebrand

    Screen shot 2015-03-01 at 18.12.10Seriously Strong has invested £5million re-launching its brand, as it aims to become the best loved cheese brand in the UK.

    Currently standing at number three in the UK cheese market, the brand has started the year with a new TV commercial by acclaimed film director Matthias Hoene, in partnership with Partisan film productions.

    The launch of the new brand identity has also been strengthened with the creation of the new Coley Porter Bell packaging, which has already shown a 10 per cent increase in purchase intention during in-store testing, highlighting the brand opportunity. (more…)

  • Monday, March 2nd, 2015, (3:30 pm)

    Pimm’s unveils new Strawberry with a Hint of Mint

    Screen shot 2015-03-01 at 17.50.11Pimm’s, the British brand from Diageo, is set to expand its range with the launch of the new Pimm’s Strawberry with a Hint of Mint.

    Launching across all channels in April 2015, the new innovation will be supported by a six-figure marketing spend.

    Pimm’s Strawberry with a Hint of Mint is available in 70cl (including price-marked pack), 1L and also in a new premix can. (more…)

  • Monday, March 2nd, 2015, (1:05 pm)

    Britvic launches J2O Garden Rose

    Screen shot 2015-03-01 at 18.05.57Soft drinks manufacturer, Britvic Soft Drinks, is blending two fruits to create a brand new limited edition flavour.

    J2O Garden Rose is a blend of apple, raspberry and rose flavours and is designed to appeal for any social occasion; adding a new taste to adult soft drinks this summer.

    Available this month until August 2015, the blend of J2O Garden Rose has been created to inspire purchase, satisfy existing customers and entice new shoppers to the J2O range. (more…)

  • Monday, March 2nd, 2015, (11:10 am)

    Clover releases new campaign with McCain

    Screen shot 2015-03-01 at 17.59.36Clover has launched a brand new shopper sampling campaign in collaboration with McCain entitled ‘Here’s One We Baked Earlier’.

    The bespoke campaign, created for Sainsbury’s, ran in 120 stores throughout the country including Pepper Hill, Lords Hill and Chichester on the 20th and 22nd February this year, sampling McCain’s ready Baked Jackets with Clover Original Spread.

    Aligned to ‘Perfect Partners’, one of Dairy Crest’s ‘Dairy for Life’ category growth drivers for Butters, Spreads and Oils, the ‘Here’s One We Baked Earlier’ sampling campaign aims to encourage shoppers to include Clover in more in-home usage occasions by reminding them to top their jacket potatoes with Clover dairy spread. (more…)

  • Monday, March 2nd, 2015, (9:10 am)

    Lupetta launches new snacks and nibbles range

     

    Screen shot 2015-03-01 at 17.53.40Regional Italian fine food producer Lupetta has launched a range of three varieties of Taralli snacks from Puglia as well as Almond Cantuccini and Soft Amaretti biscuits from Tuscany.

    The Taralli are packed in premium quality paper bags, with a clear window to show the product.

    The clean, colourful, modern Lupetta designs aim to help them stand out on the shelf. (more…)

  • Monday, March 2nd, 2015, (7:00 am)

    BrewDog unveils new Gluten Free beer

    unnamedBrewDog, Scotland’s largest independent brewery, is launching its first gluten free beer, as it continues to expand the craft beer range.

    Vagabond Gluten Free Pale Ale will be added to the maverick brewery’s Headliners range after it trounced the competition in the 2014 BrewDog Prototype Challenge, proving a lack of gluten does not equate to lack of flavour.

    Drinkers keen to get their hands on the new gluten free Vagabond Pale Ale can order it at any BrewDog bar simply by sticking two fingers up, as part of a tongue-in-cheek campaign to be ‘intolerant of gluten intolerance’ and other substandard gluten free options on the market. (more…)

  • Friday, February 27th, 2015, (3:29 pm)

    Heinz Tomato Ketchup expands Chilli Ketchup portfolio

    Screen shot 2015-02-23 at 20.29.59Heinz has responded to the growing trend for hot sauces by launching a new range of Chilli Ketchup across Europe.

    In the UK alone, consumer spend on Hot Sauce has grown by 54% over the last four years to £35.5M and Heinz plans to take advantage of this growing trend.

    The new campaign for the Chilli Ketchup range will seek to unlock new usage occasions by providing consumers inspiration for meals, combined with a kick of heat. (more…)

  • Friday, February 27th, 2015, (1:00 pm)

    Lucozade Sport launches Mango & Passion Fruit flavour

    Screen shot 2015-02-23 at 19.50.10Lucozade is launching a new addition to its Lucozade Sport range with a brand new exotic flavour – Mango & Passion Fruit.

    The new variant will be available from March and will be supported by a £9m marketing investment including TV, sponsorship, digital and in-store activity.

    As exotic flavours continue to gain significant traction with shoppers and the sports and energy drinks category experiencing 2.8% growth, Lucozade Sport Mango & Passion Fruit is set to help retailers score sales. (more…)

  • Friday, February 27th, 2015, (11:00 am)

    Feel Free For Gluten Free launches new breaded fish range

    unnamed-2Free from food brand Feel Free For Gluten Free is adding another three products to its frozen range from this month.

    The new breaded fish range is made from 100% fish fillet and coated in a crispy maize crumb.

    There are three products in the new frozen fish range, each free from the allergens gluten, wheat, dairy, egg and soya. (more…)

  • Friday, February 27th, 2015, (9:05 am)

    Heinz Cup Soup launches new flavours

    Screen shot 2015-02-20 at 17.05.12Heinz has announced it will be adding seven new flavours to its Cup Soup range.

    Heinz will add another four Classic Soup recipes to join; Cream of Tomato, Cream of Chicken & Vegetable, as well as introduce three recipes from its Black Label range to the instant soup category for the first time.

    The Cup Soup range brought three of Heinz Classic Soup recipes from Wet Ambient Soup into the Cup Soup format, providing consumers with the taste they know in a thick cup soup format. (more…)

  • Friday, February 27th, 2015, (7:00 am)

    Walkers Shortbread unveils new gluten free range

    Screen shot 2015-02-23 at 19.40.30

    Founded over a hundred years ago and still an independent family concern today, Walkers Shortbread is launching a dedicated Gluten Free range.

    With 1 in 100 people in the UK suffering with coeliac disease, the two strong range offers a direct commercial response to wide industry demand for Gluten Free products that don’t compromise on quality or taste and provide a sweet snacking solution for the out of home market.

    With a nine month shelf life each individual pack contains two servings and the range consists of: (more…)

  • Thursday, February 26th, 2015, (3:29 pm)

    Gü Puds unveils new single ramekin deserts

    Screen shot 2015-02-23 at 19.30.53Gü Puds has unveiled a new range of single ramekin packs for six of its best products in a move that will enable shoppers to choose the product that is just right for them.

    With a range of signature Gü twin packs already on shelf, the launch will extend the reach of the brand and allow it to benefit from dual sites in store.

    It now aims to appeal to consumers buying for themselves and to those looking to share. (more…)

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