Latest Food & Drink Industry News

  • Monday, March 30th, 2015, (3:20 pm)

    Nestlé chocolate get promotional price-marked packs

    Screen shot 2015-03-29 at 19.53.15Nestlé Confectionery is set to launch an on-pack price promotion exclusively for the wholesale and convenience channel, which will feature a number of its best-selling impulse lines Including KitKat, Rowntrees And Aero.

    Available from 30th March, the promotion will offer KitKat 4 Finger Milk, KitKat Chunky Milk, Rowntrees Fruit Pastilles, Aero Milk, Aero Peppermint and Toffee Crisp impulse lines at 2 for £1 in price-marked packs.

    Non price-marked packs will also still be available. (more…)

  • Monday, March 30th, 2015, (1:09 pm)

    Goodlife launches veg-based range in frozen category

    Screen shot 2015-03-29 at 20.00.21Creating vegetable-based products for over 25 years, Goodlife has launched a new range for the vegetarian frozen food category.

    Goodlife select fresh ingredients for its original, veg-packed recipes.

    Goodlife is all about natural and honest food; created using veg ingredients to offer a unique range, which is full of variety and flavour. (more…)

  • Monday, March 30th, 2015, (11:03 am)

    Primula Dips re-launches for Spring

    Screen shot 2015-03-29 at 19.43.07Primula’s range of dips have been re-designed, re-vamped and re-launched into the UK market, and will be available to retailers from spring 2015.

    The five Primula Dips flavours are Sour Cream & Chive, Garlic & Herb, Nacho Cheese, Spicy Salsa and Thai Sweet Chilli.

    The range has been re-engineered to give a more authentic, fresher tasting product, whilst the new on-pack and SRP designs aim to give the brand a fun and quirky appeal. (more…)

  • Monday, March 30th, 2015, (9:02 am)

    Budweiser premieres Dream Goal ad on Sky Sports

    Screen shot 2015-03-29 at 19.57.26Budweiser has launched its latest ad, partnering with Sky Sports and featuring football punditry legends Gary Neville, Jamie Redknapp, and Ed Chamberlin.

    The commercial premieres today at 7.40am on Sky Sports, and marks the official TV launch of its Budweiser Dream Goal campaign.

    Budweiser Dream Goal challenges British amateur footballers to submit videos of their ‘dream goals’ in the hope of winning the ultimate prize – for their goal to feature in Budweiser’s spring TV ad campaign. (more…)

  • Monday, March 30th, 2015, (8:16 am)

    Excitement grows for our next London conference

    Costas Papaikonomou, Chair and Co-Founder of Happen, speaks about what you’ll discover by attending our latest London event – ‘Mastering Breakthrough Innovation‘ – on April 15th.
    Tickets available here.

  • Monday, March 30th, 2015, (7:00 am)

    Yorkie unveils Man Pass promotion

    Screen shot 2015-03-29 at 19.38.15Nestlé Confectionery chocolate brand Yorkie is launching a new on-pack promotion offering twelve people the chance to win the ultimate weekend away with their mates.

    The Yorkie Man Pass promotion will run across Yorkie Original, Yorkie Raisin and Biscuit and Yorkie Peanut impulse bars, with stock available from 6th April.

    There are twelve top prizes up for grabs, offering the chance to win the ultimate weekend away with three mates to one of three destinations: Barcelona, Dublin or Prague. (more…)

  • Friday, March 27th, 2015, (3:00 pm)

    Cadbury Fingers unveils new PMP range

    Screen shot 2015-03-25 at 19.47.17Burton’s Biscuit Company is reinforcing its support for the impulse channel by unveiling key changes to its best-selling Cadbury Fingers PMP range in a move that aims to accelerate growth of the biscuit brand.

    The changes include a reduction in case sizes to 12 (from 24) for both Cadbury Fingers (PMP £1.29) and Cadbury Fabulous Fingers (PMP £1.39) and a new pack design across the range to increase on-shelf stand out both in depot and in store.

    The move coincides with the introduction of a category-boosting ‘Swavoury’ (sweet and savoury) Cadbury Fingers range. (more…)

  • Friday, March 27th, 2015, (1:10 pm)

    The Collective launches new Bluberry Suckies Yoghurt

    Screen shot 2015-03-25 at 19.40.17The Collective is expanding its offering for children by adding a blueberry edition to its Suckies line, a range of fresh yoghurt portable pouches.

    This new addition will be the UK’s only blueberry kids’ yoghurt and its release is central to The Collective’s strategy to grow the brand’s presence in the children’s dairy category.

    The Collective launched Suckies in Spring 2014 to provide a tailored offering for children and parents, complimenting the brand’s range of gourmet yoghurts. (more…)

  • Friday, March 27th, 2015, (11:10 am)

    Kopparberg brings Fagerhult Swedish beer to the UK

    Screen shot 2015-03-25 at 19.37.22Kopparberg is set to launch Fagerhult, the Swedish beer, in the UK this spring.

    Previously exclusive to Sweden, the arrival of Fagerhult to the UK market comes as consumer demand for fine world brews and differentiation in the beer market continues.

    The first ever beer to launch on Vine, Fagerhult was debuted today with a six second clip that depicts the unique appeal of the Swedish brew.  (more…)

  • Friday, March 27th, 2015, (9:12 am)

    Keen Nutrition launches new cashew nut butter

    Screen shot 2015-03-24 at 16.56.58A new 100 per cent cashew nut butter has been developed and is now being marketed throughout the UK and Ireland by Keen Nutrition, the Northern Ireland specialist in nut butters.

    The company has also recently moved into a new factory in Bangor, county Down and has increased employment to 12 over the over the past two years.

    It was launched by nutritional expert Aimee Beimers in 2012 in her home kitchen and initially specialised in almond nut butters. (more…)

  • Friday, March 27th, 2015, (7:00 am)

    Icefresh Foods launches Despicable Me ice cream lollies

    Screen shot 2015-03-24 at 16.46.48Icefresh Foods Ltd has announced the company has been granted rights to produce Ice Cream Lollies and Ice Lollies based on Universal Pictures and Illumination Entertainment’s Despicable Me global film franchise.

    This includes the upcoming prequel Minions, opening in theatres June 26, 2015.

    The new Despicable Me franchise license will expand the company’s range of licensed products, and will bolster its strong children’s brand offering. (more…)

  • Thursday, March 26th, 2015, (3:30 pm)

    Honey Monster Puffs launches new re-sealable packs

    Screen shot 2015-03-24 at 16.34.31Popular breakfast cereal brand, Honey Monster, will become the first manufacturer to introduce a re-sealable feature to its traditional cereal carton in the coming weeks, in response to growing consumer demand.

    The new packs of Honey Monster Puffs will feature a re-sealable red tape on the inside bag, giving consumers the confidence that their breakfast cereal will stay fresh.

    Honey Monster has developed the new format for its 625g family packs following consumer research that showed families are opting for the larger pack sizes when it comes to cereals, but are conscious of wastage if the cereal carton is not kept airtight once opened. (more…)

  • Thursday, March 26th, 2015, (1:20 pm)

    Colman’s on screen for first time in eight years

    Screen shot 2015-03-24 at 16.29.49Colman’s, the British brand from Unilever UK, is launching its first TV advert for its English Mustard in eight years to remind consumers that their British Roast Dinner can taste better with Colman’s.

    Airing from 26th March and running for a period of three weeks, the advert forms part of the brand’s broader ‘Meals That Say It All’ campaign, which launched in 2014.

    The TV advert opens with parents cooking a roast dinner, whilst their oldest son is packing to move away to university. (more…)

  • Thursday, March 26th, 2015, (11:01 am)


    fdin_logo_smallish1-299x300Our Breakthrough Innovation Seminar is happening on Tuesday 14th April, at our usual London venue.

    Chaired by Costas Papaikonomou, Co-Founder of The Happen Group, one of the world’s largest breakthrough NPD specialists, this event will help you create some really new disruptive products which will benefit your brands and your company not only now but in the years to come.

    Costas has assembled a magnificent team of speakers. (more…)

  • Thursday, March 26th, 2015, (9:02 am)

    New products in Mary Berry range

    Screen shot 2015-03-24 at 16.18.05RH Amar, the UK’s fine food importer and distributor, is adding to Mary Berry’s gourmet range of salad dressings and sauces, with new retail listings, a new range of luxury mayonnaises and an on-pack competition that will offer a lunch with Mary Berry as the headline prize.

    Mary Berry’s has gained new listings, building on last year’s success when volume sales of its salad dressings achieved record growth of 21% across core BBQ months (April – August) compared to the same period in 2013.

    Mary Berry’s 255g Lemon & Thyme Sauce will be available in Tesco from April, while 260g bottles of Mary Berry’s Light Salad Dressing and Original Salad Dressing will be available in Morrisons from March and in Sainsbury’s from May. (more…)

  • Thursday, March 26th, 2015, (7:00 am)

    Tyrrells unveils new Poshcorn range

    Screen shot 2015-03-24 at 16.12.25Tyrrells, the English snack brand, this week is unveiling its new Poshcorn range.

    Popped at Tyrrells Court Farm, Tyrrells Poshcorn is positioned as a sweet-spot snack for consumers looking to cut back on treats such as chocolate.

    The Poshcorn launch brings with it a raft of new developments, including a pack rebrand, recipe improvements (Tyrrells best-selling Sweet & Salty variant is now made with golden caster sugar), and two new flavours developed in partnership with its ‘popconnoiseurs’ consumer panel; Coconut & Caramel and Lemon Cupcake. (more…)

  • Wednesday, March 25th, 2015, (3:11 pm)

    Domino’s unveils new Pizza Legends campaign

    Screen shot 2015-03-24 at 10.46.41Domino’s Pizza UK has launched a new digital platform to offer pizza fans a new way to personalise their pizza.

    Pizza Legends takes the concept of ‘create your own’ to new heights, transforming a functional decision-making process to a shareable experience.

    Through the platform, pizza lovers can build their own ‘Pizza Legend’ by selecting from a range of bases, sauces and toppings, along with a few extras. (more…)

  • Wednesday, March 25th, 2015, (1:02 pm)

    Cornetto launches new ice cream snacking range

    Screen shot 2015-03-24 at 11.05.10Cornetto, the UK’s filled cone brand from Unilever UK, is launching a new range of hand held and mini ice cream formats, in a bid to strengthen its snacking portfolio and tap into the growth seen in the chocolate snacking market.

    Available to retailers from March 2015, the range comprises Cornetto Bites and Cornetto Taco and aims to unlock snacking ice cream sales, by appealing to teenagers who snack daily.

    New Cornetto Bites are inspired by chocolate sharing pouches popular in the Confectionary category. (more…)

  • Wednesday, March 25th, 2015, (11:15 am)

    Nestlé launches new Low Sugar Oat Cheerios

    Screen shot 2015-03-24 at 10.57.50With sugar in the headlines more than ever before, Nestlé Cereal Partners have responded by launching new Low Sugar Oat Cheerios, with just 1.4g of sugar per serving, and made with 98% wholegrain.

    Also high in fibre, these crunchy O’s are made of toasted oats and designed for families looking to help maintain the balance between an enjoyable way to start the day and nutrition they can feel confident about.

    The 1.4g of sugar in a serving of Low Sugar Oat Cheerios accounts for just 2% of an adult’s Reference Intake and a serving provides over half the recommended amount of wholegrain in just one bowl. (more…)

  • Wednesday, March 25th, 2015, (9:10 am)

    Budweiser launches ‘Dream Goal’ football campaign with Sky Sports

    Screen shot 2015-03-24 at 10.52.17Budweiser has launched Dream Goal, a hunt for the greatest amateur goals from across the country.

    The Budweiser Dream Goal competition challenges British amateur footballers to submit videos of their ‘dream goals’ in the hope of winning the ultimate prize – to star in Budweiser’s spring TV ad campaign supported by Sky Sports.

    Dream Goal will be fronted by Sky Sports football talent – footballers-turned-pundits Jamie Redknapp and Gary Neville, presenter and broadcaster Ed Chamberlin and commentator Martin Tyler. (more…)

  • Wednesday, March 25th, 2015, (7:00 am)

    Egg consumption is on the up

    Screen shot 2015-03-24 at 10.43.17The increasing popularity of eggs for dieters has been one of the key drivers for recent growth in egg consumption, according to British Lion eggs.

    Consumption from retail purchases has exceeded six billion for the first time, having grown 16% over the last five years.

    Health professionals’ recognition of their health benefits, and the end of the confusion over their effect on cholesterol, means that eggs are now being widely recommended as part of a healthy diet. (more…)

  • Tuesday, March 24th, 2015, (3:32 pm)

    Princes unveils new Diced Ham

    Screen shot 2015-03-23 at 20.33.03Princes, the canned meat brand, is reinvigorating the £10.4 million canned ham category with the launch of a new product.

    Princes Diced Ham will be available in a 200g can, which will contain pre-diced pieces of premium ham in brine.

    The product is designed to appeal to shoppers who use ham as an ingredient, rather than just a sandwich filler. (more…)

  • Tuesday, March 24th, 2015, (1:10 pm)

    Guinness launches new Golden Ale

    Screen shot 2015-03-23 at 20.30.27Guinness has expanded its product range with the launch of Golden Ale (4.5% ABV).

    The new product will launch into the premium bottled ale category and hopes to encourage new consumers to buy into the brand.

    Guinness is supporting the move with a £4.5m advertising campaign. (more…)

  • Tuesday, March 24th, 2015, (11:14 am)


    fdin_logo_smallish1-299x300Our Breakthrough Innovation Seminar is happening on Tuesday 14th April, at our usual London venue.

    Chaired by Costas Papaikonomou, Co-Founder of The Happen Group, one of the world’s largest breakthrough NPD specialists, this event will help you create some really new disruptive products which will benefit your brands and your company not only now but in the years to come.

    Costas has assembled a magnificent team of speakers. (more…)

  • Tuesday, March 24th, 2015, (9:00 am)

    Trebor set to return to small screen in new campaign

    Screen shot 2015-03-23 at 20.20.31Trebor, the mint brand, is aiming to freshen up mints sales this spring with a new campaign from 20th April.

    The new campaign will be bringing Trebor mints back to the small screen for the first time in four years, alongside radio and PR activity.

    The nine week campaign uses humorous sketches to encourage the British public to ‘Choose Your Trebor’ and celebrates Trebor’s heritage as the unapologetically minty brand since 1918. (more…)

  • Tuesday, March 24th, 2015, (7:00 am)

    Domino’s unveils new Chicken Tikka Pizza

    Screen shot 2015-03-23 at 20.18.31Domino’s Pizza UK is launching its new Chicken Tikka Pizza, available for delivery and collection nationwide from 13 April 2015.

    Customers can order the pizza – a combination of a classic Domino’s base topped with tikka sauce, sliced red onions, tandoori chicken, tomatoes and crispy onion bhaji.

    The tasty new Tikka Chicken Wings are coated in a sticky, spicy tikka sauce. (more…)

  • Monday, March 23rd, 2015, (3:30 pm)

    Natural Balance Foods launches new Nākd Nibbles

    Screen shot 2015-03-22 at 16.40.30Natural Balance Foods is expanding its £21.8m Nākd brand into new snacking occasions with the launch of Nākd Nibbles.

    The new Nibbles are a healthier snack that is designed for on-the-go, as a topping or for sharing with friends.

    Nākd Nibbles will be unveiled to the trade for the first time at IFE 2015 (22-25 March, ExCel London) and initially launched in Asda in four flavours at the end of March, marking yet another milestone in the rise of the Nākd brand, which has seen sales increase by 89%. (more…)

  • Monday, March 23rd, 2015, (1:12 pm)

    Mondelēz International unveils 50p price-marked packs

    Screen shot 2015-03-22 at 16.36.24Mondelēz International is introducing new 50p promotional price-marked packs on its best-selling countlines.

    The new 50p (RRP) promotional PMPs will be launched from the end of March on countline packs of Cadbury Twirl, Cadbury Wispa, Cadbury Crunchie, Cadbury Boost, Cadbury Double Decker and Cadbury Dairy Milk.

    The promotion aims to help retailers drive rate of sale on chocolate singles, which is worth 53 per cent of the total chocolate category in independents and symbols. (more…)

  • Monday, March 23rd, 2015, (11:07 am)

    Mccain Foods launches six new products

    Screen shot 2015-03-22 at 16.25.21McCain Foods is launching six new products, all designed to help to make mid-week teas easier and tastier, and drive volume and value growth in the frozen sector.

    McCain has launched McCain Spicy Peri Peri Fries and McCain Steakhouse Ridge Cut Fries, each £2.50 for 750g,  to the frozen potato category.

    These new products hope to capitalise on the importance of one and two person households, which account for around 60% of the UK population. (more…)

  • Monday, March 23rd, 2015, (9:10 am)

    FRijj re-launches Supreme premium milkshake range

    Screen shot 2015-03-22 at 16.21.11FRijj, the flavoured milk brand from Dairy Crest, will be re-launching its premium milkshake range, FRijj Supreme, later this month.

    Having undergone a full recipe refresh, each 375ml bottle of FRijj Supreme will also sport FRijj’s reinvigorated logo and packaging design, bringing it in line with the FRijj core range, which adopted the new artwork in October of last year.

    Developed in line with Dairy Crest consumer research, the new FRijj Supreme recipes have been enhanced to make them more indulgent. (more…)

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