Latest Food & Drink Industry News
Friday, October 24th, 2014, (3:30 pm)
Pukka Herbs, the organic herb specialist, is launching a new range of herbal teas comprising of four blends: Wild Apple & Cinnamon with Ginger; Womankind; Detox with Lemon and Chamomile Vanilla & Manuka Honey.
Packed full of herbs, Pukka’s teas boast organic ingredients that are all Soil Association certified. (more…)
Friday, October 24th, 2014, (1:01 pm)
Carte D’Or, the premium dessert ice cream brand, is expanding its luxury dessert range with two new winter themed desserts – available to retailers from October 2014.
The Carte D’Or Logs, available in Vanilla Pecan Caramel and Raspberry Vanilla flavours, combine ice cream on a crunchy biscuit base with a chocolate coating to offer consumers a festive sharing option.
Jenny King, brand manager for Carte D’Or at Unilever UK, said: (more…)
Friday, October 24th, 2014, (11:00 am)
Hellmann’s, the mayonnaise brand from Unilever UK, is launching a special-edition jar for the Christmas season, available to retailers from October 2014.
Aiming to grow the £148 million Mayonnaise market by encouraging consumers to replenish their stocks in the run up to Christmas, the limited-edition Real Mayonnaise jar features Hellmann’s signature blue ribbon alongside Christmas cues on pack, including a season’s greetings card, snowflakes and the words ‘Ho Ho Ho’ in place of the Hellmann’s logo.
All the new cues aim to emphasise the product’s relevance to eating occasions during the festive season. (more…)
Friday, October 24th, 2014, (9:10 am)
FRijj, the flavoured milk brand from Dairy Crest, will undergo a packaging refresh and logo reinvigoration across its core range of 471ml packs this October.
The new, contemporary design aims to better reflect the FRijj brand identity of ‘full-on fun and enjoyment’ and will increase consumer appeal, resonating with shoppers at point of purchase.
The range will also showcase new product names including ‘Full-on Fudge Brownie’, ‘Choc-a Chocolate’ and ‘Mucho Cookie Dough’, creating individual personalities for each flavour variant that will be brought to life by the brand over the course of 2015. (more…)
Friday, October 24th, 2014, (7:11 am)
Tastes of the Mediterranean hit UK shores this month in the form of Pomegranate Essence by Secret Gardens.
Originating in Turkey, the fruity dressing has summer bottled and offers British palettes the chance to enjoy the flavours of pomegranates, handpicked from the Antakya region.
Designed for marinades, salads, sauces, dipping and even as a health supplement, the 100% pure pomegranate recipe hopes to appeal to a range of consumers. (more…)
Thursday, October 23rd, 2014, (3:46 pm)
Bake-off supplier Cuisine de France has re-launched its range to provide independent retailers with an “artisan” bakery proposition.
The initiative includes a range of new and exclusive products, classic new product names and a fresh new look to all Cuisine de France packaging – all intended to enable convenience outlets to promote a boulangerie feel in-store..
The range includes French bread, viennoiserie, sweet treats, rolls and a selection of speciality breads, aimed at meeting the growth in consumer demand for artisan flavours and textures in the convenience channel. (more…)
Thursday, October 23rd, 2014, (3:26 pm)
The Saucy Fish Co., the chilled fish brand ,has unveiled its new website, www.thesaucyfishco.com, designed and built by full service digital and marketing, technology and commerce consultancy Amaze.
In its mission to make fish more enjoyable for everyone, the FMCG brand is adopting the same approach to its website as it did to its arrival in supermarket fish aisles, with a site which combines a lifestyle approach to content with intuitive navigation.
Built to be fully responsive across mobile and tablet devices, the site merges all of The Saucy Fish Co.’s digital assets into a single destination. (more…)
Thursday, October 23rd, 2014, (1:00 pm)
Waitrose has announced it is now trialling its automated, temperature-controlled lockers for online grocery orders in third party locations, first announced last year.
Online grocery orders are stored in ambient, chilled and frozen temperature-controlled lockers which can be refilled several times in a day.
Customers placing orders will be sent a text message containing a PIN which will release the locker and allow the order to be collected. (more…)
Thursday, October 23rd, 2014, (11:11 am)
Our annual ‘foodie’ conference is happening on Tuesday 11th November in Bloomsbury, Central London, and it’s called Food & Drink Trends 2015 and beyond.
This year we’re totally thrilled to have Michael Whiteman as our chair. Michael is worshipped as one of the big food gurus of our time.
He has a massive career span and there ain’t much he don’t know about food & drink trends. (more…)
Thursday, October 23rd, 2014, (9:10 am)
Gressingham Duck, has partnered with Hand Picked Hotels to launch its largest on pack promotion ‘Indulgent Experiences’.
The ‘indulgent experiences’ competition will run for over three months from the 20th October 2014 till 31st January 2015 and will be on 500,000 packs of Gressingham fresh duck products.
The promotional sticker directs consumers to the Gressingham website address www.gressinghamduck.co.uk/50 to enter. (more…)
Thursday, October 23rd, 2014, (7:01 am)
Pernod Ricard UK is putting investment behind three of its brands this October, to drive demand amongst consumers and growth for its customers.
Each of the campaigns offer something different and bespoke, from creating a digital community to celebrate craftsmanship, to calling on Hollywood’s finest to launch a search for social entrepreneurs.
The new Jameson campaign focuses on combining the brand’s passion for craftsmanship, with the art of Irish storytelling and the spirit of inclusiveness. (more…)
Wednesday, October 22nd, 2014, (1:23 pm)
Aunt Bessie’s is investing £8m in a marketing campaign that promotes serving Yorkshire Puddings with roast chicken instead of the more traditional roast beef.
The aim of the new campaign is to open up new meal occasions for Yorkshire Puddings.
The campaign comprises seven months of national TV advertising, bespoke sponsorship idents within the ongoing sponsorship of The Chase on ITV1, a 17-week Channel 4 Sunday Brunch link-up, in-store and online activity, and PR. (more…)
Wednesday, October 22nd, 2014, (11:10 am)
South Wales pastry manufacturer Peter’s Food Service has strengthened its pie offering, launching two new products in its heritage and premier pie ranges.
The company has launched a new 235g Corned Beef Pie to add to its premier range, and a new 165g Steak Pie to its heritage range.
Peter’s said the launch of the Corned Beef Pie was inspired by a gap in the market for a single serve offering of the Welsh ‘family favourite.’ (more…)
Wednesday, October 22nd, 2014, (9:18 am)
Eggs For Soldiers is raising a toast to celebrate hitting the £1 million mark, where money will be donated to the charity Help For Heroes.
Since the brands’ launch in 2011, over six and a half million packs of eggs have been purchased to achieve this landmark figure.
The charity egg brand from egg producer Noble Foods, donates 15p from every pack sold to the military charity which helps provide facilities to wounded, injured and sick servicemen, women and veterans. (more…)
Wednesday, October 22nd, 2014, (7:00 am)
Chash Tea, the fine tea company, has introduced two new teas into its range.
Founded in 2010, Chash tea distributes tea both wholesale to businesses such as The British Library, Soho Theatre, Royal Academy, The National Gallery and the newly-reopened Imperial War Museum, and retail.
The tea is selected from a diverse range of suppliers, from teas popular amoung UK consumers and tea that is unusual, rare or little-known. (more…)
Tuesday, October 21st, 2014, (3:54 pm)
Halo Foods has announced a multi-million pound investment to boost its share in the cereal category, starting with the return of the Honey Monster character after several years away from the nation’s TV sets.
Halo is launching a reformulated, re-branded version of its cereal, which will see the introduction of a new name, Honey Monster Puffs.
The new product features a revised recipe with less sugar and more honey, as well as a reinvigorated packaging design with traffic light nutritionals on front of pack – making it one of the first branded cereals in the UK to proactively display this information to consumers. (more…)
Tuesday, October 21st, 2014, (1:17 pm)
The English Provender Co. has launched two new products in ASDA stores nationwide.
The Posh Piccalilli and Beetroot, Horseradish & Dill Relish have a suggested RRP of £1.89 each.
The Posh Piccalilli, a crunchy piccalilli, is designed for upgrading sandwiches. (more…)
Tuesday, October 21st, 2014, (11:09 am)
Quaker Oat So Simple, will be hitting screens this week for three weeks as part of a TV campaign which aims to drive sales in the hot breakfast category this winter.
The TV advert highlights the product benefits of Quaker Oats; wholegrain, high in fibre and helps lower cholesterol.
Duncan McKay, Quaker marketing manager said: “We are really excited that Quaker Oat So Simple is returning to TV screens this winter. (more…)
Tuesday, October 21st, 2014, (9:09 am)
Perrier, the sparkling mineral water, is launching limited edition cans and PET bottles with its new Inspired By Street Art collection.
On shelves in the UK from October, the limited edition products have been designed by two street artists from Brazil and Japan.
Perrier, the UK’s only sparkling water available in a can format, has commissioned these vibrant designs to engage with a younger audience and express the brand’s daring side. (more…)
Tuesday, October 21st, 2014, (7:00 am)
Kepak Convenience Foods is set to acelerate the growth of the UK’s £122m micro-snacking market by launching Rustlers Super 6 – a range of Rustlers top-selling SKUs all price-marked at £1.99.
John Armstrong, Kepak Convenience Foods’ marketing director said:
“The key to retailers maximising sales from the chiller is to stock the competitively-priced products that their shoppers are looking for and micro-snacks are no exception. (more…)
Monday, October 20th, 2014, (3:10 pm)
Nomadic, the new dairy brand, has launched a new mango Lassi drink, a modern twist on the traditional refreshment will be available nationwide with an RRP of £1.49.
Stocked in Tesco and through Ocado from mid-October, this drink comes out in time for the Hindu festival Diwali, which this year falls on the 23rd of October.
Available in a 330ml bottle this new product will join the current brands portfolio, which includes Nomadic Oats and Yogurt Pots, launched last month. (more…)
Monday, October 20th, 2014, (1:12 pm)
TOTAL Greek Yoghurt, the Greek yoghurt brand in the UK, has launched its first cookbook featuring over 120 recipes by Britain’s youngest female Executive Chef Sophie Michell.
Published by Kyle Books, with a RRP of £19.99, the TOTAL Greek Yoghurt Cookbook shows how the ingredient can be used in a range of healthier recipes from sauces and marinades to baking and desserts.
TOTAL Greek Yoghurt is growing through a combination of product innovation, trade investment and marketing investment. (more…)
Monday, October 20th, 2014, (11:00 am)
As you know The Provision Of Food Information To Consumers legislation is nearly upon us and while a lot of branded and manufacturer products on the shelves now comply, we are seeing some important enforcement actions under the Regulation on Nutrition and Health Claims.
So just to be sure we’re all singing off the same hymn sheet, we’re running a briefing day called Marketing Food & Drink in The New Regulatory Environment.
It’s on Wednesday 10th December 2014 in central London at The Holiday Inn, Coram Street, London WC1. (more…)
Monday, October 20th, 2014, (9:00 am)
Scottish craft brewers BrewDog, is set to launch a new BrewDog Pumpkin Head Ale.
The brewers is launching the new ale as a accompaniment for any Halloween parties or seasonal drinks.
This pumpkin ale is available now on the BrewDog online shop and in all UK BrewDog bars. (more…)
Monday, October 20th, 2014, (7:12 am)
Eat Natural is to launch its new Toasted Muesli with Buckwheat in a single serve sachet.
The sachet is an individual 65g serving of the naturally gluten free muesli.
It has been designed specifically with the ‘breakfast on the go’ market in mind and will be available from October in Tesco, priced 79p. (more…)
Friday, October 17th, 2014, (3:16 pm)
Mornflake is setting another precedent in the cereal category with its latest instant porridge pots range – co-branding with Nutella and Lyles Golden Syrup.
A category exclusive, new ‘Mornflake Top Porridge’ pots feature Mornflake instant porridge oats with a top hat lid, containing either the single portion pack of Nutella hazelnut spread or the sachet of Lyles Golden Syrup.
Commenting on the range, Mornflake Marketing Manager, Richard Jones, said: “We are delighted to announce Mornflake’s partnerships with these iconic household brands and, as the fastest growing brand in total cereals, it’s the right time for us to take this step. (more…)
Friday, October 17th, 2014, (1:11 pm)
Cider brand Henry Westons is adding breadth to the winter drinks market with the launch of the UK’s first bag-in-box Mulled Cider for the take-home market.
Henry Westons bag-in-box Mulled Cider contains 2.25 litres of cider.
The new bag-in-box format will keep for six weeks once opened, so single serves can be poured without consumer concern for waste. (more…)
Friday, October 17th, 2014, (11:10 am)
The Wensleydale Creamery, makers of Yorkshire Wensleydale cheese, has secured an exclusive supply and brand partnership with Yorkshire Provender Soup.
The Creamery will supply its cheese to the North Yorkshire-based soup experts, for its Yorkshire Provender Tomato and Red Pepper with Yorkshire Wensleydale Cheese soup, which features new packaging, highlighting the provenance of the cheese with the Wensleydale Creamery logo.
The new soup packaging is being rolled out through Waitrose, Co-op, Budgens, Ocado, Tesco (north of England), Booths and Nisa stores from 14th October 2014. (more…)
Friday, October 17th, 2014, (11:10 am)
South Wales pastry manufacturer Peter’s Food Service has struck a licensing deal with Asian cuisine brand Sharwood’s to launch a new range of Sharwood’s chilled pastry bakes.
Working in partnership with Sharwood’s brand owner Premier Foods, Peter’s will manufacture, market and sell a new range of naan-shaped pastry bakes so that consumers can ‘serve up some excitement’ to their day with a new way to enjoy their favourite Sharwood’s curry sauces at any time, in any place.
Filled with the Sharwood’s flavours, the new range of 150g pastry bakes will be available in Chicken Tikka Masala, Chicken Madras, Chicken Balti and Chicken Korma. (more…)
Friday, October 17th, 2014, (7:00 am)
Magners, the Irish cider, has unveiled a new Magners Orchard Berries 4x500ml PMP can for the impulse channel in response to consumers increased demand for price marked packs in the UK.
The new-look Magners Orchard Berries 4x500ml PMP (ABV 4%) will be available from November and is in response to the growing trend for the easy-to-carry PMP can format in the impulse channel.
Price marked packs are relatively new to the alcohol market and since their introduction have become increasingly popular, up 15 per cent in the impulse channel from 2012 to 2013. (more…)